Introducing Outreach’s AI Prospecting Agent – Official Announcement

The wait is over! Outreach’s AI Prospecting Agent is now in available. Sales teams know that prospecting is an essential but time-consuming part of the process, often pulling reps away from what they do best: building relationships and closing deals. Now, Outreach’s AI Prospecting Agent takes on the heavy lifting so sellers can focus on selling.

What is Outreach’s AI Prospecting Agent? 

Outreach AI Prospecting Agent is an autonomous AI-powered sales agent built with Outreach’s deep expertise in prospecting workflows. Unlike other AI sales tools, Outreach AI Prospecting Agent doesn’t generate generic content or execute one-size-fits-all outreach. Instead, it customizes its actions to align with your business’s industry, target buyers, and unique sales motion, helping teams drive more meaningful conversations and revenue-generating interactions. 

How the AI Prospecting Agent helps sales teams 

According to a Gartner report on sales AI impact, sellers with strong AI partnership skills are 3.7 times more likely to meet quotas. However, they make up only 7% of sellers, highlighting the need to simplify AI adoption for the broader sales population. 

That’s exactly where Outreach’s AI Prospecting Agent comes in—helping sales teams of all experience levels leverage AI to streamline prospecting and maximize impact. 

Automates insights to accelerate success  

By combining first- and third-party signals, Outreach AI Prospecting Agent identifies high-potential accounts, prospects, and customer contacts without requiring expensive data connectors or additional software. 

AI-powered personalized outreach 

With AI-driven, precision content, Outreach AI Prospecting Agent crafts hyper-personalized, data-backed messaging to engage the right prospects at the right time, increasing response rates and driving conversion. 

Always-on autonomous prospecting 

Outreach’s AI Prospecting Agent runs 24/7, automating prospecting workflows and ensuring your sales team engages with high-intent buyers while reducing time spent on manual research and outreach. 

Why Outreach’s AI Prospecting Agent stands out 

Unlike other AI-powered sales tools that take a one-size-fits-all approach, Outreach’s AI Prospecting Agent works with sellers, not against them. Built with Outreach’s deep knowledge of sales workflows, it avoids spammy, impersonal outreach and enables sellers to prospect with the same effectiveness as their best reps. 

"Our sales team is always looking for ways to spend more time engaging with prospective customers and the Outreach AI Prospecting Agent will enable them to do just that," said Melody Gilliam, Business Systems Manager at SevenRooms. "Implementing this agent aligns perfectly with our goal to embed AI across our customer journey to improve our business processes and drive revenue growth." 

What makes Outreach’s AI Prospecting Agent different? 

• Deep integration with Outreach: Works seamlessly within the Outreach Sales Execution Platform, eliminating the need for extra software or connectors. 

• AI-driven, tailored outreach: Uses first- and third-party signals to generate hyper-relevant messaging that converts. 

• Customizable workflows: Adapts to your industry, product offerings, and target buyer for a personalized prospecting approach. 

• AI-powered efficiency: Saves hours of manual research by automating the identification of high-potential accounts and contacts. 

Get early access—try sales AI today 

From insights to engagement, from messaging to pipeline, Outreach is here to help you accelerate success with AI-powered precision. Outreach customers can now access the AI Prospecting Agent. Let AI handle the time-consuming tasks so your sales teams can focus on what matters most—building relationships and closing deals. 

Not an Outreach customer yet? Request a demo here to see how AI-powered prospecting can drive your revenue growth.